Leeds PR Firm makes new appointment

Eleanor joins Aberfield from the Civil Service, where she worked as an External Affairs officer in the Government Legal Department, focusing ongovernment communications and stakeholder management. 

After completing a degree in Sociology at the University of Liverpool, she initially gained experience as a consumer insight analyst, before pivoting to communications. Eleanor has also gained valuable experience in creating engaging social content, having built a strong influencer presence in the animal care space with her Doberman and Miniature Dachshund duo, @ViktorandKlaus. 

With a core following in the UK, US and Australia, Eleanor has secured Viktor and Klaus collaborations with numerous high street and independent pet care brands including Pooch & Mutt and Tag and Tailor Dogwear.  

On her appointment at Aberfield, Eleanor said: “I am thrilled to be joining Aberfield Communications and progressing my career in the PR and communications industry. Aberfield’s strategy and commitment to purpose led communications aligns with my values and ways of working. It’s also great to be back working on the right side of the Pennines!” 

An award-winning agency, Aberfield is one of Yorkshire’s leading PR, social media, and brand communications agencies. Accolades include four Gold awards in the most recent CIPR PRide Awards, including Small PR Consultancy of the Year and Best long-term Client Care. 

Ian Briggs, Director of Aberfield adds: ‘As we move into the final quarter of anotherhighly successful year for Aberfield, we are pleased to be welcoming Eleanor and leveraging her expertise in consumer insight and communications. With a growing client list and numerous exciting projects in the pipeline, we are proud to be continuing to grow the team and continue the momentum established this year into 2025 and beyond.’ 

Eleanor will be working ona selection of clients, including Compleat Foodservice, Sofina Europe, NG Bailey and Rudy’s Pizza Napoletana.