Aberfield expands team with new PR Consultant following record-breaking year
Natalie Jalili, Consultant
Following a record financial year and continued growth, award-winning agency Aberfield is delighted to welcome Emily Mukherjee to the team!
Emily joins the Leeds-based agency from Yorkshire Food Guide, where she took on the varied role of a Digital Marketing Executive. Working on newsletters, blogs, feature articles and social led content, Emily worked across platforms to promote Yorkshire hospitality businesses.
Within this role, Emily collaborated on social content across Instagram, TikTok and Facebook, with Instagram reels reaching over 1.6 million views. Emily kept up to date with current trends within the hospitality industry to engage audiences and drive revenue for clients.
Her role also included event co-ordination, assisting in the organisation and execution of Yorkshire Food Guide’s debut Michelin-Starred Charity Dinner at Rudding Park, in aid of Leeds based children’s charity Candlelighters.
On her appointment as PR Consultant, Emily said: “I’m very excited to be joining Aberfield, to develop my skills within PR and work with clients from a wide range of industries. I’m looking forward to working collaboratively across the team and can’t wait to get started.”
Tim Downs, Director at Aberfield said: “We’ve had a fantastic start to 2026, growing turnover by 25% as we passed £1m turnover, while maintaining existing profit margins. We’re now excited to welcome Emily as the12th member of the team following another standout year for the business.
“It’s a great time to join the team. Emily’s food and drink and destination marketing experience will add further value to existing and new clients, and her role will allow her to develop her experience within PR and communications.”
