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Media Training

The difference between a successful media interview and a PR disaster
can be narrow. That’s why anyone who faces the media should be properly
prepared and trained.

Which is where Aberfield PR’s media training team comes in.

Our bespoke media training courses are ideal for people who have little or no media experience, or who feel they need to brush up their skills.

Our media training experts, based at our Leeds offices, have been on both sides of the microphone. They’ll use their extensive PR and journalistic experience and expertise to arm you with the skills and confidence needed to handle any media situation.

We’ve trained hundreds of company spokespeople from around the UK – from chief executives to PR managers.

All our media training courses include realistic media interview scenarios that will test your spokespeople, and your response strategies, but will also give them confidence.

We also run specialist media training sessions (sometimes on a one-to-one basis) as part of our crisis communications support.

For more information about our media training, PR or social media services, please use our contact us form or email mediahelp@aberfield.com

Latest News

What to look out for this week (20 – 27 May)

Monday 20 – World Health Assembly, Switzerland. Daft Punk release much-hyped album. Tuesday 21 – Centenary Chelsea Flower Show begins, running til Saturday. Microsoft unveils the next generation of Xbox. Thursday 23 – Microsoft Surface Pro hits UK stores (10.6in Windows 8 tablet). Friday 24 – First retrospective exhibit of Rolling Stones opens at the Rock and Roll +

Posted on May 20, 2013 by

The Friday five

Aberfield PR’s Friday skip through the forest of news. Things that make you go Goo…gle This week saw Google’s annual developer conference in San Francisco, and undoubtedly the two biggest announcements were Google Play Music All Access (catchy) and the updates to Google Maps. If you wanted clear evidence that Google has well and truly +

Posted on May 17, 2013 by

It’s all about metrics, travel bloggers

  I recently attended a travel PR workshop where one of the speakers said they had a ‘no bloggers’ rule when arranging press trips. They just stuck to traditional journalists on the big national newspapers and magazines, major websites and key regional newspapers only. That’s a bit old school, I scoffed. Their reasoning, though, was +

Posted on May 17, 2013 by

The week ahead: 13 – 19 May

A handy guide to what to look out for in the news this week: Monday 13 – Eurozone ministers release six billion for Greece rescue package. Wednesday 15 – Cannes Film Festival begins. Thursday 16 - Ivor Novello Awards, European Cyber Security Summit, and Instagram launches new photo tagging feature. Saturday 18 – London protests against privatisation of NHS. +

Posted on May 13, 2013 by

Tweets from @AberfieldPR

Zut alors! Well done @Welcome2Yorks on your silver gilt for Le Jardin de Yorkshire at Chelsea Flower Show. Tres bien

10:08 AM — 22 May 13

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