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Catch up on the latest news and views from Aberfield PR on our blog

Aberfield expands its team with new appointment

A fresh face in the Aberfield team!

We’ve welcomed a new addition to our team, as Becca Farnsworth joins us as a PR Consultant. She will be working in the Aberfield team to support PR, social media and marketing activities for clients including Deloitte, Oulton Hall and first direct. Becca has previously worked in sectors rang...

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Posted on Fri 28th Sep, 2018 in: Appointments by Chloe Matthbury

How to implement an internal comms strategy that’ll keep Gen Z engaged

It’s no secret that everyone is trying to get under the skin of Gen Z: the generation that’s set to start dominating the workplace

Like any audience we’re looking to influence, we want to know where they are, what they do / don’t like, what makes them tick and how they want to be communicated with. And the same approach should be taken when it comes to internal comms. In one of our recent blogs we reviewed how bran...

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Posted on Fri 21st Sep, 2018 in: Generation Z, Internal Communications by Laura Cavanagh

Aberfield is All In. Leeds

Aberfield talks All In. Leeds. A collaboration of agencies, sparked by the Leeds' bid to become the new home of Channel 4 outside London.

The pitch process for Channel 4’s new home has been whittled down to the final three cities; Birmingham, Manchester and Leeds. Manchester has BBC. It also has ITV. Leeds wants Channel 4. To make this happen, we’ve joined up with All In. Leeds, a collaboration of over 50 Leeds-based ag...

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Posted on Fri 14th Sep, 2018 in: Industry Comment, Influence by Chloe Matthbury

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