Aberfield Communications Logo Menu

Catch up on the latest news and views from Aberfield PR on our blog

First impressions will make or break your event

You know what really gets my back up when I attend an event? Surly, unhelpful and under-briefed staff on the front desk. Why? Because it sets the tone for the day.

First impressions count for a lot and welcome staff have a really important role to play in the event’s success. They are in charge of the attendees’ first experience of the event, they represent the day and ultimately they represent the end client. As an attendee I expect those greetin...

Plus

Posted on Fri 22nd Jun, 2018 in: Events, Hospitality, Industry Comment by Chloe Matthbury

Why responsible communications should be factored into campaign planning

Three key questions to ask yourself when planning a responsible campaign

The Lush #SpyCops campaign, which aimed to bring to light how undercover police officers had infiltrated the lives of activists since 1968, opened up a seriously big can of worms in June. Lush stores across the UK decorated shop windows with posters featuring police officers and the words "paid to ...

Plus

Posted on Fri 15th Jun, 2018 in: Advice, Industry Comment, Planning, Reputation Management by Laura Cavanagh

Twitter Icon LinkedIn Icon Pinterest Icon Google Icon