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Catch up on the latest news and views from Aberfield PR on our blog

Exciting PR account executive role at the best PR agency in Yorkshire

There’s an opportunity for a talented PR account executive or in-house communications officer to join the growing Aberfield team in Leeds.

We're looking for an additional PR Consultant to be part of a close-knit team working with some fantastic brands across a range of sectors. Our multi-award-winning reputation is based on our stand-out approach to PR, one that’s based on audience insight and on rigorous evaluation. We don&rsqu...


Posted on Tue 27th Mar, 2018 in: Jobs by Phil Reed

Diversity grabs the headlines at MIPIM 2018

We take a look at who made an impact at MIPIM 2018 and why it's a global shop window for UK cities and regions.

MIPIM or Le marché international des professionnels de l’immobilier, to give it its proper name, is an international property event hosted in Cannes in France every March. To those in the industry it’s the world’s leading property event and brings together the most influe...


Posted on Fri 23rd Mar, 2018 in: Industry Comment, Influence, Issues Management, Property And Regeneration, Public Relations by Tim Downs

The difference between a comms strategy and a comms plan

Why strategy is the key to any comms activity

Often agencies and brands find it hard to define the strategy behind an activity they’re implementing. Arguably that’s because naturally the focus is placed on the area that’s going to require the creative thinking and resource, which is ultimately the plan and subsequent tactics. ...


Posted on Mon 19th Mar, 2018 in: Advice, Planning by Laura Cavanagh

The UK doesn't need more PR people. It needs more teachers, engineers and nurses

The PR industry in the UK is expanding rapidly, but the numbers quitting the NHS and teaching are also rising. For society's sake, that needs to change.

It’s National Apprenticeship Week, which inevitably means a focus on how good quality apprenticeships are helping fill some of the UK’s skills gaps. Barely a day goes by without a new report bemoaning Britain’s lack of engineers, nurses, teachers, cyber specialists and so on. Each...


Posted on Fri 9th Mar, 2018 in: Industry Comment by Phil Reed

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