Ian Briggs has joined the Board of Leeds-based PR, social media and brand communications agency, Aberfield Communications, as a director and shareholder of the business.
Having joined the business as a senior consultant in January 2019, Ian has helped to oversee a significant growth in the agency’s client base in the last 18 months and now joins Tim Downs as an owner of the business.
The appointment comes after Aberfield registered an increase in turnover and improved profitability in the last financial year, as well as adding a raft of major brand names to its roster including the BBC, Young’s Seafood and Karro Food Limited (Eight Fifty Food Group), Leeds Beckett University and the Helmsley Group.
Tim Downs, director at Aberfield, said: “Ian’s original appointment was a strategic one based on our complementary skill sets, his extensive network and a shared passion for Leeds and the wider Yorkshire region. That decision has delivered beyond our expectations and so inviting him to become a director is just reward and a significant investment in the future of Aberfield.
“From a personal perspective I couldn’t be happier to welcome Ian to the Board as our entire proposition is built around creating positive influence and it is just as important to deliver on that internally as it is with external audiences. I know we’re both excited about the next phase of our growth and working together to achieve this with the wider team.”
Ian is a well-known figure in the North of England’s corporate and business world as a previous Yorkshire editor of online business news specialist TheBusinessDesk.com and a business reporter at The Yorkshire Post prior to joining Finn Communications in 2013.
Ian said: “I have thoroughly enjoyed being part of the successful Aberfield team since joining, helping to contribute positively to the business and our client partners.
“What has been particularly pleasing has been the opportunity to make a difference alongside our retained work on a series of high impact projects working with some brilliant organisations and people across sectors including property and regeneration, food and drink, the public sector, education and skills, hospitality and the visitor economy.
“I am grateful to Tim for giving me this opportunity to become a director and shareholder of the business and I’m relishing the challenge of building on our positive momentum.”
Tim added: “While our core discipline is PR we take a very different view on what that means to most other agencies and we deliver a wide range of services both in-house and with partners from paid digital campaigns to stakeholder engagement. One of the key strategic aims for Ian and I will be adding to those services, to deliver further value to our clients and grow the business in the coming years.”
Aberfield Communications is in the Prolific North top 50 PR agencies and was shortlisted for the best small PR agency in the Prolific North Awards 2020.