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About Us

Aberfield is a PR and social media agency that’s based in Leeds but operates nationally. We’re different to most agencies in that we take an audience-focused approach to PR.

The team at Aberfield PR has an outstanding track record of award-winning achievements for PR, social media and communications clients over many years, but we believe it’s our approach that really sets us apart.

By using our PR, social media and marketing skills to influence an audience, we enable them to think or act positively towards you, your organisation or your brand.

We call that Positive Influence.

As a specialist PR, social media and corporate communications consultancy we employ only the very best PR and social media marketing professionals – many with journalism backgrounds – which means our clients benefit from some of the best and most creative minds in the business.

Our senior PR team has worked at, or with, some of the biggest public relations agencies and blue-chip organisations in the UK – both private and public sector.

We’ve utilised our offline and online PR skills on everything from product launches to billion-pound commercial acquisitions, and from brand awareness campaigns to culture change programmes. From our base in Leeds, we work with clients throughout the UK.

We ensure that everything we do in PR and social media is measurable, so we can show we’ve made a tangible difference to your business. That way, you’ll be influenced to work with us again!


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Latest News

How Aldi and Lidl have become lifestyle brands as the big four race towards the discount space

  Last week saw Aldi officially pass Waitrose as the sixth largest supermarket in the UK on total till receipts, according to Kantar Worldwide. This is not down to poor performance from Waitrose.  It was the only supermarket to increase market share apart from Aldi and Lidl, during the same period. It’s due to the +

Posted on April 15, 2015 by

Can RateSetter become a household name in finance?

We’ve written in the past about the growth of the peer-to-peer (p2p) lending market and the opportunities for the major operators in that market to establish themselves as brands, so it was interesting to read recently that RateSetter has ambitions to become a household name. RateSetter – which allows investors to lend to businesses and +

Posted on April 7, 2015 by

We’ve landed a tasty new client

After a competitive pitch, we’ve been appointed by Kings Elite Snacks to help launch its brand new range of delicious protein-packed British biltong and jerky to consumers. Our meaty brief includes a focused consumer media relations campaign, video content production and social media management to support listings and grow engagement. We’ve been rubbing shoulders with +

Posted on April 2, 2015 by

It’s farewell from Anika!

As Aberfield continues to grow in leaps and bounds, it is my time to say goodbye. Over the past six months, I have been completing my placement alongside a PR degree at Leeds Beckett University. As a final year student you look for placements that will help you to gain new skills or expand on +

Posted on April 2, 2015 by

Tweets from @AberfieldPR

Read how we've built an engaged social media audience for the Football Pools

12:45 PM — 17 Apr 15

@retailgazette At least someone will have comfy shoes to step into

1:51 PM — 16 Apr 15

Today's biggest debating issue - does beer taste better from a straight glass?

9:01 AM — 16 Apr 15

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