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Latest News

We’ve got the Jake Bugg!

We had an amazing evening on Sunday as we hosted a media event with our client first direct, helping to mark its 25th anniversary with a special one-off gig at the first direct arena. We were joined by bloggers and journalists from Leeds and across the UK. Thanks to Leeds List, Crash Records, Yorkshire Evening +

Posted on October 21, 2014 by

Five rules of influencer engagement

On Sunday we’re taking bloggers and journalists to an exclusive gig, ‘Jake Bugg and special guests’, hosted by our client first direct at first direct arena. We’ve been busy planning and talking to lots of different music, lifestyle and culture bloggers from near and far ahead of the event this week, which got us thinking… +

Posted on October 16, 2014 by

A Superfast client win

We’re toasting another client win this week as we pitched for, and were appointed as, the PR and marketing agency for Superfast West Yorkshire. We’ve been handed a brief to create and deliver a PR and marketing strategy for Superfast West Yorkshire, an organisation that aims to connect 97% of the region through rapid-speed internet. +

Posted on October 14, 2014 by

Influencing students to think differently

This week Aberfield made an appearance at Leeds Beckett University to talk to third year PR students about what we do, how our industry has changed and the big issues that we think are really important in communications today. Both Emma and I are graduates of PR at Leeds Beckett, so we’ve been there.  We +

Posted on October 10, 2014 by

Tweets from @AberfieldPR

Interesting article on the content trends the BBC has been championing online bit.ly/12ioiut

1:24 PM — 23 Oct 14

Google has expanded its Consumer Barometer to offer insights into media consumption and shopper behaviour bit.ly/12gF9hx

11:11 AM — 23 Oct 14

Nice simple Facebook competition from Churchill Insurance to mark its 25th anniversary. Oh Yes! bit.ly/1ot6jvB

3:58 PM — 22 Oct 14

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